Demulcere
- Demulcere
- Toronto, ON
- SHOP HERE
Learn more about Demulcere
My business was inspired by two things: living with sensitive skin and becoming a mother. After having my newborn, I became deeply aware of what I was putting on my skin and around my child. I wanted products that were gentle, research-driven, and truly nourishing — not fear-based, over-fragranced, or over-complicated — and that’s what led me to build this brand.
My business is a science-rooted, sustainability-focused skincare brand grounded in gentle, research-backed formulation. I create every product myself, drawing from my background as a researcher and lab technician at the University of Toronto. All ingredients and packaging are sourced exclusively from Canadian suppliers, with a strong focus on supporting local businesses and maintaining transparent, ethical sourcing. Sustainability is woven into every part of the process, from plastic-free and low-waste packaging to intentional formulation choices. What makes the brand unique is the blend of scientific training, local sourcing, and slow, purposeful production — creating skincare that is both effective and genuinely soothing for sensitive skin.
Facial Oil Serum is our best selling product.
My best-seller, Serum, is popular because it’s versatile, lightweight, and deeply moisturizing — perfect for sensitive skin that needs care without heaviness. It’s formulated with stable, research-backed antioxidants, including a potent form of Vitamin C (Tetrahexyldecyl Ascorbate) and Vitamin E, which help brighten the skin, reduce visible signs of sun damage, and protect against environmental stressors.
I carefully create each batch myself, sourcing all ingredients from Canadian suppliers and focusing on clean, purposeful formulas without unnecessary additives or essential oils. The Serum absorbs quickly yet leaves skin feeling soft, nourished, and soothed, making it suitable for layering under other products or using it alone. Its combination of lightweight texture, effective antioxidants, and gentle formulation is what keeps customers coming back again and again.
My personal favourite is also Serum. I love it because it’s simple yet effective — I don’t wear makeup or use any other moisturizers, and this is all I need for my face. I especially enjoy the subtle, freshly brewed coffee scent (from coffee seed oil, not fragrance or essential oils), which feels comforting and energizing. The lightweight texture absorbs quickly but keeps my skin nourished and soft all day, making it a small daily ritual I genuinely look forward to.
2023
