Neo Naturelle
- Neo Naturelle
- Surrey, BC
- @neonaturelle
- neonaturelle.com
Learn more about Neo Naturelle
Our story is deeply personal. We found that in our 40s and 50s, our trusted skincare just stopped working. That’s when we realized that mature, hormonally changing skin needs a different approach.
Neo Naturelle is a Canadian-made, direct-to-consumer skincare brand creating natural, vegan, hormone-friendly, pro-aging formulas for women 40+—especially those navigating perimenopause, menopause, and post-menopause, when skin often becomes more sensitive, dry, reactive, and prone to barrier disruption.
The brand was created by a mother–daughter team after our own hormonal skin changes made it hard to find products that felt both clean and genuinely effective. That lived experience still guides everything we make: skincare that supports skin through life stages without “anti-aging” shame, and without hormone-disrupting ingredients.
Materials & Ingredients:
We formulate with a high-performance, skin-supportive approach—combining proven actives and barrier-loving ingredients to help with hydration, texture, tone, and resilience. Depending on the product, that includes ingredients like stable Vitamin C (THDA), peptides, ceramides, hyaluronic acid, squalane, and botanical supports such as aloe, seabuckthorn oil, and rosehip oil. We’re also known for incorporating shilajit (purified mineral-rich resin traditionally known as mumijo) in select formulas, paired with ingredients like niacinamide and glucosamine to support visible clarity and comfort—while staying suitable for sensitive, hormone-affected skin.
Process & Approach:
Every product is developed with a “mature skin first” lens. We prioritize stability, wearability, and consistency—products that layer well, feel luxurious, and deliver results without irritation. Our process starts with routine-first formulation: we don’t create “one-off” products—we build a streamlined system that works together to deliver consistent results day after day.
Our hero product, C‑Major Serum, a water-free Vitamin C serum using THDA for potency and stability, designed to brighten and smooth while remaining gentle and non-greasy.
C‑Major Serum is so popular because it delivers real “glow” results without the usual Vitamin C downsides (stinging, redness, pilling, or fast oxidation). It was created specifically for hormone-shifting, mature, often-sensitive skin—so it’s high-performance, but still comfortable and easy to use consistently.
What makes it amazing:
A potent, stable form of Vitamin C (THDA): We use 23% Tetrahexyldecyl Ascorbate (THDA), an oil-soluble, highly stable Vitamin C derivative. Stability matters because many Vitamin C serums degrade quickly and lose effectiveness. THDA stays effective and is typically better tolerated by sensitive skin.
Water-free formula (supports stability + feel): C‑Major is water-free, which helps protect the formula from rapid oxidation and keeps the texture silky and wearable.
Collagen support: Vitamin C is a natural building block for collagen—it supports the skin’s firmness and the look of elasticity over time, which is a big reason it’s so loved by women noticing hormonal skin changes.
Gentle enough for daily, flexible use: It’s designed to be gentle enough to use morning and night, and many customers also love that it can be used around the eyes (avoiding direct contact with the eyes), which is rare for a high-performance Vitamin C.
Multi-benefit results: It targets the biggest mature-skin concerns in one step—dullness, uneven tone, texture, and the look of fine lines—while also providing antioxidant support.
Award-winning proof: It’s earned multiple beauty awards, which validates that it performs at a premium level.
Materials / Ingredients (what’s doing the work):
- 23% THDA Vitamin C for brightening, smoothing, and antioxidant support
- Vitamin E to support antioxidant performance and skin conditioning
- Aloe vera for soothing comfort
- Rosehip oil for nourishment and a soft, healthy-skin finish
- Sea buckthorn oil to help support a healthy-looking glow and provide additional skin-conditioning and antioxidant support
How it’s made / quality approach:
- Canadian-made, small-batch production with a focus on consistency and freshness
- Designed for stability with a shelf life over 1 year when stored away from heat/direct light
- Scalable production capacity (about 1,000 units in ~3 weeks) without changing the formula
Why people repurchase:
It becomes a “non-negotiable” because it’s effective, elegant, and easy—no irritation drama, no messy oxidation, and it fits into real routines.
2019
