Q: What's your favourite local shop?

My favourite local business is MEE Photography . Michelle is a gem of a human and her attention to detail and ability to collaborate with you to execute your vision to perfection is pure talent.

Question 1

What inspired you to start your business?

Accepted Answer

Pebbles & Pine grew from my desire to create a brand that my children could see themselves in. I am the mom of 2 neurodivergent kids, one of whom is in the 2SLGBTQIA+ community. I wanted to create a brand that stood for inclusion and belonging for all.

Question 2

How would you describe your business?

Accepted Answer

Pebbles & Pine is a slow fashion business made from curated designs as well as custom designs. Every item is handmade sourcing materials from other Canadian and women-owned businesses. Every order is printed specifically for you with a lot of care and detail. Our brand is founded on giving back to our community and $1 from every item sold goes back into our local community to support pflag London programming. Our apparel is high quality, tried & true brands for all using commercial grade printing techniques to create clothing that lasts.

Question 3

What's your bestselling product & why do you think it's so popular?

Accepted Answer

Our best selling product is our Protect Trans* Kids T-shirt that sells across Canada.

Pebbles & Pine is the #1 ranked brand for Pride shirts and as we are facing a lot of upheaval in the 2SLGBTQIA+ community at the moment, people across the country want to let Trans* kids know they are seen and valued and there are people who are fighting for their rights. We are proud to be an inclusive and welcoming brand.

Question 4

What's your favourite product from your shop right now?

Accepted Answer

My current personal favourite is our ‘Not built to break’ t-shirt. It’s created on our vintage dyed tee which is super soft and perfect for the oversized look. As a neurodivergent business owner, it was designed from knowing the struggle many women face going through life not feeling like they belong and having to keep pushing until you do figure out who you are and where you do belong.

Question 5

What's your favourite local shop?

Accepted Answer

My favourite local business is MEE Photography. Michelle is a gem of a human and her attention to detail and ability to collaborate with you to execute your vision to perfection is pure talent.

Question 6

When did you launch Pebbles & Pine?

Accepted Answer

August 2021

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